Reading Volunteers Toolkit
This Reading Volunteers toolkit provides you with suggested social media and email messages, along with graphics, to help promote our call to action for 2019 Reading Volunteers. Thank you for your support in helping us reach our bold goal of recruiting 1,000 reading volunteers across the District this school year.
Use the promotional images included in this toolkit with the sample messages provided. Feel free to tweak the messaging to reflect your organization’s style and voice.
FACEBOOK/TWITTER
Copy and paste any of the following messages to your Facebook or Twitter post. Combine these social media messages with any of the graphics provided below.
SAMPLE POST 1: Can you spare an hour per week to make a huge impact in our community? We need you! Join us and our partner @ReadFortWorth in our ambitious goal of getting 1,000 reading volunteers to commit one hour a week on campuses this school year. Learn more at: www.readfortworth.org/reading-volunteers
SAMPLE POST 2: This school year, join [YOUR ORGANIZATION] and our partner @ReadFortWorth in making a positive impact for kids who are struggling to read. Become a reading volunteer today! Learn more at: www.readfortworth.org/reading-volunteers
SAMPLE POST 3: You can make a difference in the life of a child. Become a reading volunteer today! Visit @ReadFortWorth to learn more at: www.readfortworth.org/reading-volunteers
EMAIL/NEWSLETTERS
Copy and paste the following messaging into your email newsletter. Include the newsletter graphics to make it more visually appealing.
SAMPLE NEWSLETTER COPY: Can you spare an hour per week to make a huge impact in our community? We need you!
Join us and our partner, Read Fort Worth, in our ambitious goal of getting 1,000 reading volunteers to commit one hour a week on campuses across the District this school year.
Why get involved? Not only is it rewarding, but you will make a positive impact for kids who are struggling to read.
How do I get involved? Visit the Reading Volunteers page to sign up and learn more.
SAMPLE NEWSLETTER GRAPHICS:
Link Reading Volunteers graphics to the URL: www.readfortworth.org/reading-volunteers
FLYERS
Download Reading Volunteers flyer for distribution at events and onsite locations.
VIDEOS
Use the Reading Volunteers videos below to promote the call to action to your network. Simply copy and paste the link below each video to share on social media.
Copy and paste this link to share The City video: https://vimeo.com/344389536
Copy and paste this link to share The Church video: https://vimeo.com/345728597
PRESS RELEASE
QUOTES YOU CAN USE
Anel Mercado, Executive Director, Read Fort Worth: “Becoming a reading volunteer is rewarding and the positive impact on the volunteer and student is special. This effort supports ensuring that 100 percent of Fort Worth ISD third-graders are reading on grade level by 2025.”
Dr. Kent Scribner, Superintendent, Fort Worth ISD: “We know that not all children start the educational race at the same educational starting line. What we have is an opportunity gap – not an achievement gap. The strategic use of volunteers will support our comprehensive effort.”
Mayor Betsy Price, City of Fort Worth: “Fort Worth has built a reputation as a big city with a small-town feel, one known for its thriving business, cultural, philanthropic and educational institutions. It’s time for us to focus on increasing excellence in our elementary schools and teaching all of our children to be confident readers early on. We need our community’s support.”
HASHTAGS TO USE
#ReadFortWorth #FortWorthReads #100x25FWTX
READ FORT WORTH SOCIAL MEDIA HANDLES
Facebook: https://www.facebook.com/ReadFortWorth/
Twitter: https://twitter.com/readfortworth
Instagram: https://www.instagram.com/readfortworth/
If you have any questions about how to use this toolkit, please contact Roxanne Martinez at: [email protected]